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How to Write a Press Release That Doesn’t Suck (And Actually Gets Picked Up)

Let’s get real: most press releases get deleted before the second paragraph. Why? Because they read like a robot wrote them, or worse, they’re stuffed with jargon nobody cares about.

The Problem: – Generic templates that make every announcement sound the same – PR “best practices” that haven’t changed since 1998 – Founders forced to choose between DIY confusion and expensive agencies

The Solution: Media Release 101 gives you the tools to: – Nail your story angle (not just the what, but the why) – Write in plain English, not PR-speak – Use fillable templates that actually get read – Get AI-powered prompts that help you find the hook – Build a media kit that makes you look pro—without hiring a designer

Pro Tip: Journalists want stories, not announcements. Show them who’s affected, why it matters, and what changes because of it.

Ready to ditch the jargon and actually get coverage? Grab the toolkit here

 

More Bad PR

How to Write a Press Release That Doesn’t Suck (And Actually Gets Picked Up)

Let’s get real: most press releases get deleted before the second paragraph. Why? Because they read like a robot wrote them, or worse, they’re stuffed with jargon nobody cares about.

The Problem: – Generic templates that make every announcement sound the same – PR “best practices” that haven’t changed since 1998 – Founders forced to choose between DIY confusion and expensive agencies

The Solution: Media Release 101 gives you the tools to: – Nail your story angle (not just the what, but the why) – Write in plain English, not PR-speak – Use fillable templates that actually get read – Get AI-powered prompts that help you find the hook – Build a media kit that makes you look pro—without hiring a designer

Pro Tip: Journalists want stories, not announcements. Show them who’s affected, why it matters, and what changes because of it.

Ready to ditch the jargon and actually get coverage? Grab the toolkit here

 

How to Write a Press Release That Doesn’t Suck (And Actually Gets Picked Up)

Let’s get real: most press releases get deleted before the second paragraph. Why? Because they read like a robot wrote them, or worse, they’re stuffed with jargon nobody cares about.

The Problem: – Generic templates that make every announcement sound the same – PR “best practices” that haven’t changed since 1998 – Founders forced to choose between DIY confusion and expensive agencies

The Solution: Media Release 101 gives you the tools to: – Nail your story angle (not just the what, but the why) – Write in plain English, not PR-speak – Use fillable templates that actually get read – Get AI-powered prompts that help you find the hook – Build a media kit that makes you look pro—without hiring a designer

Pro Tip: Journalists want stories, not announcements. Show them who’s affected, why it matters, and what changes because of it.

Ready to ditch the jargon and actually get coverage? Grab the toolkit here

 

How to Write a Press Release That Doesn’t Suck (And Actually Gets Picked Up)

Let’s get real: most press releases get deleted before the second paragraph. Why? Because they read like a robot wrote them, or worse, they’re stuffed with jargon nobody cares about.

The Problem: – Generic templates that make every announcement sound the same – PR “best practices” that haven’t changed since 1998 – Founders forced to choose between DIY confusion and expensive agencies

The Solution: Media Release 101 gives you the tools to: – Nail your story angle (not just the what, but the why) – Write in plain English, not PR-speak – Use fillable templates that actually get read – Get AI-powered prompts that help you find the hook – Build a media kit that makes you look pro—without hiring a designer

Pro Tip: Journalists want stories, not announcements. Show them who’s affected, why it matters, and what changes because of it.

Ready to ditch the jargon and actually get coverage? Grab the toolkit here

 

More Bad PR

How to Write a Press Release That Doesn’t Suck (And Actually Gets Picked Up)

Let’s get real: most press releases get deleted before the second paragraph. Why? Because they read like a robot wrote them, or worse, they’re stuffed with jargon nobody cares about.

The Problem: – Generic templates that make every announcement sound the same – PR “best practices” that haven’t changed since 1998 – Founders forced to choose between DIY confusion and expensive agencies

The Solution: Media Release 101 gives you the tools to: – Nail your story angle (not just the what, but the why) – Write in plain English, not PR-speak – Use fillable templates that actually get read – Get AI-powered prompts that help you find the hook – Build a media kit that makes you look pro—without hiring a designer

Pro Tip: Journalists want stories, not announcements. Show them who’s affected, why it matters, and what changes because of it.

Ready to ditch the jargon and actually get coverage? Grab the toolkit here